The Household Cleaning Products Market valued at US$ 5,058.7 million in 2019 and is projected to reach US$ 7,191.8 million by 2026 expanding at a reasonable CAGR of 5.96% during the course of the forecast period (2020-2026). Household cleaning products are essential items. They are highly required for keeping the house clean and free from bacteria and viruses. Over a million deaths each year are caused around the world from the diseases caused by a lack of safe water and sanitation.
COVID-19 is a pandemic that has taken over the world and spreading its limbs all over countries. The emergence of COVID-19 and spreading it throughout the globe has skyrocketed the demand for Household Cleaning Products. The first case was detected in Wuhan, China on November 17th, 2019. Now the cases have reached 6.2 million with nearly 0.37 million deaths. In the absence of an effective drug and vaccine, Household Cleaning Products is the last option to save a person that has been infected. Moreover, the high presence of geriatrics in European countries such as Germany, Spain, and Italy among others has escalated the risk of infection as people with weak immunity are more likely to develop an infection.
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Countries are already suffering from a shortage of beds and ventilators. Additionally, a ban on the export of the Household Cleaning Products has been imposed by the government. This has led to the setup of manufacturing facilities by the non-healthcare companies.
Based on product type, the market is segmented into surface cleaners, dishwasher products, toilet cleaners, glass cleaners, and others. Surface Cleaners dominated the ****** household cleaning product market in 2019, generating revenue of US$ 10,115.3 million. Owing to the outbreak of COVID-19, the ****** Surface Cleaners is expected to witness huge demand and is expected to witness a normal trend post-2020. Most of these products contain chemicals however, rising awareness has resulted in the manufacturing of green products.
Based on the sales channel, the market is segmented into supermarkets & hypermarkets, convenience stores, online retailer stores, and other stores. In 2019, Supermarkets/Hypermarkets were the most preferred sales channel for household cleaning products, accounting for 55.6% market share in terms of value. Owing to the outbreak of COVID-19, the ****** household cleaning product market is expected to witness huge demand, and sales through Supermarkets/Hypermarkets is expected to reach US$ 21,683.5 million in 2020.
Additionally, the report has been segmented across major regions and countries to present a detailed market scenario. The regions include North America (the United States, Canada and Rest of North America), Europe (Italy, Spain, France, Germany, United Kingdom and Rest of Europe), Asia-Pacific (China, India, Japan, Australia, South Korea and Rest of APAC) and Rest of the World (Brazil and South Africa). The United States is anticipated to foresee the highest market growth due to the high awareness regarding hygiene. Moreover, rising COVID-19 cases has resulted in a situation of panic buying by the consumer.
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Colgate Palmolive, Godrej Consumer Products Ltd., Henkel AG, and Co. KGaA, The Procter & Gamble Co., Church & Dwight Co. Inc., Unilever, Reckitt Benckiser Group Plc, Kao Group, The Clorox Co. and S. C. Johnson and Son Inc. are some of the major players profiled in the ****** household cleaning products market. They are anticipated to constitute the highest market share among the household cleaning product market. Several M&A’s along with partnerships have been undertaken by these players to facilitate costumers with more efficient and innovative products.
Household Cleaning Products Segmentation
Market Insight, by Product Type
- Surface Cleaners
- Dishwasher Products
- Toilet cleaners
- Glass Cleaner
Market Insight, by Sales Channel
- Supermarkets & Hypermarkets
- Convenience Stores
- Online Stores
Market Insight, by Region
- North America Household Cleaning Products Market
- Europe Household Cleaning Products Market
- Asia-Pacific Household Cleaning Products Market
- Rest of World Household Cleaning Products Market
Top Company Profiles
- Godrej Consumer Products Ltd.
- Henkel AG and Co. KGaA
- The Procter & Gamble Co.
- Church & Dwight Co. Inc.
- Reckitt Benckiser Group Plc
- Kao Group
- The Clorox Co.
- S. C. Johnson and Son Inc.
Household Cleaning Products Market can further be customized as per the requirement or any other market segment. Besides this, UMI understands that you may have your own business needs, hence feel free to connect with us to get a report that completely suits your requirements.
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